Agoda, GSTC, and USAID partner to champion sustainability education for hotels in Asia

(left to right): Dr. Bryan Byrne, USAID/India Development Partnerships and Innovations Office, Director; Mr. Omri Morgenshtern, CEO, Agoda; Mr. CB Ramkumar, Vice Chair, GSTC.

 

Digital travel platform Agoda, the Global Sustainable Tourism Council (GSTC), and the United States Agency for International Development (USAID) have partnered  to provide sustainability trainings for hoteliers across Asia, which will strengthen the sustainability transformation and foster green growth within the region’s hotel industry, with models that have the potential for global application. The Sustainable Tourism Development Initiative builds on the success of Agoda’s ongoing partnership with the GSTC, which has provided sustainability education for hundreds of hoteliers to date across India, Singapore, Taiwan, and Thailand to support the industry to meet the rising consumer demand for more sustainable accommodation options. This partnership with USAID, through the US-Supporting Economic Growth in Asia (US-SEGA) activity, expands the training scope and geographic coverage to additional markets in South and Southeast Asia.

  • Expansion of existing instructor-led hotel sustainability training at five destinations across the region in India, Indonesia, Laos, Nepal, and the Philippines, will equip hoteliers with the necessary tools and knowledge to enhance their sustainability practices.
  • Development of a self-paced digital hotel sustainability training platform, which will offer localized, interactive learning modules, supplementary study materials, and quizzes that address the distinct sustainability challenges across the region. Covering different aspects of the GSTC Hotel Criteria, the global standard for sustainability in travel and tourism, the platform will provide an introduction to sustainability and sustainable tourism, insights into global trends and industry best practices, and practical tools on applying these learnings. The learning materials on the platform will be available in English and regional languages.
  • Establishment of a sustainability scholarship fund for select hotels across the region, particularly hotels that are small, medium, and women-owned enterprises, to receive further training and obtain third-party sustainability certifications recognized by GSTC.

Omri Morgenshtern, CEO of Agoda, said, “It is our responsibility to raise awareness about sustainability among both our consumers and accommodation partners and we are thrilled to support the industry in developing the knowledge and working towards third-party certifications. Partnering with USAID will help elevate and scale our projects which combine Agoda’s extensive supply network with GSTC’s world-leading technical expertise on sustainability to reach even more markets across Asia.”

USAID India Mission Director, Veena Reddy, stated, “USAID believes it is critical to work in collaboration with the private sector to drive sustainable development progress, including mitigating climate change. Tourism, when sustainable, provides an important pathway for inclusive economic growth and preservation of cultural heritage, and can be a valuable tool for environmental conservation. We are proud to launch this regional partnership with Agoda and GSTC in India to support, particularly as they overcome the economic setbacks of the COVID-19 pandemic, the ability of small and medium enterprises to participate in a more sustainable economy.”

Speaking of the benefits of this initiative, Randy Durband, CEO of GSTC, shared, “The knowledge and skills acquired from these trainings serve as a crucial step for hoteliers to obtain credible third-party sustainability certifications for their properties and effectively navigate the process with a thorough understanding of the GSTC Hotel Criteria. They will also have the opportunity to enhance their professional credentials and marketability in the hospitality industry, opening doors to career advancement opportunities in the future.”

The fifth iteration of the instructor-led hotel sustainability training organized by Agoda and GSTC, and the first in partnership with USAID, will be held in Jaipur, India on March 28-29, 2024. This training has the support of the  Rajasthan Department of Tourism, and is expected to garner up to 60 participants.

The interactive two-day training session will be held in all five countries and will allow hoteliers to learn from GSTC trainers and guest speakers to gain an in-depth understanding of the GSTC Industry Criteria and assess their current performance to establish better short-, medium-, and long-term sustainability goals. Participants who complete the training will receive a certificate of attendance from the GSTC, along with eligibility to sit for an optional exam to receive the GSTC Professional Certificate in Sustainable Tourism – both of which contribute to meeting the Staff Engagement Criterion A4 of the GSTC Industry Criteria for Hotels, which requires staff to hold certificates and qualifications in relevant disciplines and skills.

Through this partnership, Agoda, GSTC, and USAID aim to not only train individual hoteliers on sustainable hotel management, but to catalyze knowledge sharing on sustainable management practices across the industry, establishing a network of sustainability professionals in the local hotel industry.

Adakah artikel ini membantu?

%

%

Terima kasih atas maklum balas anda!

Kami gembira mendengarnya! Sila beritahu kami lagi.
Harap maaf. Boleh beritahu kami mengapa?

Recommended reads

Empowering Industry Professionals in Cebu, Philippines: Successful Hotel Sustainability Training in Collaboration with GSTC and USAID

Empowering Industry Professionals in Cebu, Philippines: Successful Hotel Sustainability Training in Collaboration with GSTC and USAID

Empowering Industry Professionals in Cebu, Ph ...

Agoda, in partnership with GSTC and USAID, successfully concluded a Hotel Sustainability Training for Industry Professionals, held in Cebu, Philippines.

Agoda, in partnership with GSTC and USAID, successfully concluded a Hotel Sustainability Training fo ...

Unlock YCS: Maximize your potential & boost efficiency

Unlock YCS: Maximize your potential & boost efficiency

Unlock YCS: Maximize your potential & bo ...

Boost your property’s efficiency through YCS: Join a walkthrough session of YCS. | Learn what Analytics and Opportunity Center have to offer. | Live Q&A session with YCS professionals.

Boost your property’s efficiency through YCS: Join a walkthrough session of YCS. | Learn what Anal ...

Successful Hotel Sustainability Training in partnership with GSTC and USAID empowers industry professionals in Colombo, Sri Lanka

Successful Hotel Sustainability Training in partnership with GSTC and USAID empowers industry professionals in Colombo, Sri Lanka

Successful Hotel Sustainability Training in p ...

Successful Hotel Sustainability Training in partnership with GSTC & USAID empowers industry professionals in Colombo, Sri Lanka    Agoda collaborated with the United States Agency for International Development (USAID) and the Global Sustainable Tourism Council (GSTC) to organize a Hotel Sustainability Training for industry professionals on August 1 and 2, 2024. This two-day training, held […]

Successful Hotel Sustainability Training in partnership with GSTC & USAID empowers industry prof ...

Discover the latest market & travel trends

Discover the latest market & travel trends

Discover the latest market & travel tren ...

Stay in the know of market trends to stay ahead of your competition: Explore the latest market trends and traveler behaviors | Get tips on optimizing your property’s performance | Live Q&A session with industry experts

Stay in the know of market trends to stay ahead of your competition: Explore the latest market trend ...

Q3 2024 Webinars

Q3 2024 Webinars

Q3 2024 Webinars

We're excited to announce a series of exclusive livestream events designed to help you stay ahead in the market.

We're excited to announce a series of exclusive livestream events designed to help you stay ahead in ...

Agoda’s Eco Deals Survey: 4 in 5 travelers care about more sustainable travel

Agoda’s Eco Deals Survey: 4 in 5 travelers care about more sustainable travel

Agoda’s Eco Deals Survey: 4 in 5 travelers ...

Agoda’s Eco Deals Survey: 4 in 5 travelers care about more sustainable travel As travelers venture to explore new horizons, they are increasingly mindful of the potential impact of their choices. According to a survey conducted by digital travel platform Agoda, 77% of travelers care about more sustainable travel. Respondents highlighted that financial incentives, the […]

Agoda’s Eco Deals Survey: 4 in 5 travelers care about more sustainable travel As travelers venture ...

Agoda, United States Agency for International Development (USAID), and Global Sustainable Tourism Council (GSTC) collaborate for Hotel Sustainability Training in Jaipur

Agoda, United States Agency for International Development (USAID), and Global Sustainable Tourism Council (GSTC) collaborate for Hotel Sustainability Training in Jaipur

Agoda, United States Agency for International ...

Agoda, United States Agency for International Development (USAID), and Global Sustainable Tourism Council (GSTC) collaborate for Hotel Sustainability Training in Jaipur     Digital travel platform Agoda collaborated with the United States Agency for International Development (USAID) and the Global Sustainable Tourism Council (GSTC) to organize a Hotel Sustainability Training for industry professionals from 28 […]

Agoda, United States Agency for International Development (USAID), and Global Sustainable Tourism Co ...

Agoda, USAID, and GSTC conducted sustainability training for Nepal’s hotel industry

Agoda, USAID, and GSTC conducted sustainability training for Nepal’s hotel industry

Agoda, USAID, and GSTC conducted sustainabili ...

Agoda, USAID, and GSTC conducted sustainability training for Nepal’s hotel industry   Digital travel platform Agoda organized a Hotel Sustainability Training for industry professionals with the United States Agency for International Development (USAID) and the Global Sustainable Tourism Council (GSTC) on May 30 and 31, 2024. This two-day training, held for the first time in […]

Agoda, USAID, and GSTC conducted sustainability training for Nepal’s hotel industry   Dig ...