Navigating the Future of Travel Marketing: A Recap of Agoda Agency Day 2023 in Thailand
최종 업데이트:: 1 year ago | 4 분(읽는 소요 시간)
Together with 11 media agencies based in Thailand, we launched the first Agoda Agency Day !
Buckle up because Agoda Agency Day was an absolute blast, and we’ve got the inside scoop just for you! The event was a deep dive into the evolving landscape of travel marketing post-COVID-19, the vibrant retail media scene in Thailand, and the plethora of media solutions Agoda offers to take your campaigns to the next level. So, let’s embark on this journey together and explore the key highlights.
Here’s a snapshot of our journey:
Riding the Waves of Change: Agoda Travel Trends Post-COVID-19
In the wake of the global pandemic, the travel industry has undergone a transformation, and Agoda is at the forefront of these changes. During Agoda Agency Day, the spotlight was on the latest travel trends that have emerged post-COVID-19. From the rise of flexible bookings to the growing popularity of domestic travel, Agoda’s data-driven insights provided advertisers with a roadmap to navigate the new normal. As travel bounces back, understanding these trends is crucial for crafting campaigns that resonate with the evolving needs of today’s travelers.
Navigating the Retail Media Landscape in Thailand
Thailand isn’t just a paradise for sun-seekers and culture enthusiasts; it’s also a hotbed for advertisers’ opportunities. Agoda Agency Day shed light on the intricacies of the Thailand retail media landscape, offering advertisers a unique perspective on how to tap into the vibrant market. According to IAB’s research (2023), Projections indicate a global retail media network growth of 60% by 2027, emphasizing the strategic importance of Thailand. Moreover, a staggering 99% of Asia marketers plan to boost spending on retail media in the next 12 months, highlighting the sector’s increasing relevance. With Agoda leading the way, advertisers have a prime chance to capitalize on Thailand’s dynamic retail landscape and stay ahead in this evolving marketplace.
Unleashing the Power of Agoda’s Media Solutions
Agoda isn’t just a travel platform; it’s a powerhouse of media solutions waiting to elevate your campaigns. The event showcased the wide array of advertising opportunities available on Agoda, ranging from display advertising to content marketing. Advertisers gained insights into crafting personalized and impactful campaigns that seamlessly integrate into the user experience. With Agoda’s innovative approach to media solutions, you have the flexibility to tailor your messages to specific audience segments, ensuring your brand stands out in the crowded travel landscape.
A Peek into the Unique Agoda Customer Journey
What sets Agoda apart is its commitment to delivering a seamless and personalized customer journey. During Agoda Agency Day, we took a closer look at the unique traveler journey on the platform. From inspiration to booking and post-trip engagement, Agoda’s ecosystem offers advertisers the chance to engage with customers at every touchpoint. Understanding the flow of the Agoda customer journey allows advertisers to create campaigns that resonate at each stage, building lasting connections with travelers and turning them into loyal customers.
“Agoda Agency Day was a treasure trove of insights, unveiling the untapped potential of travel marketing in a post-pandemic world. Advertisers and media agencies, gear up to leverage Agoda’s robust media solutions, understand the nuances of the Thailand retail media landscape, and ride the wave of travel trends shaping the future. The journey has just begun, and Agoda is your trusty guide to navigating the exciting terrain of travel marketing.”
Let’s make every campaign an unforgettable adventure!
If you’d like to boost your visibility and engagement with Agoda Media Solutions, contact us:ams@agoda.com!
Agoda와 함께 귀중한 통찰력을 얻고, 호텔 운영을 최적화하기 위한 효과적인 전략을 구현하고, 성장 기회를 발견하세요.
Agoda와 함께 귀중한 통찰력을 얻고, 호텔 운영을 최적화하기 위한 효과적인 ...
4-6월-2025
Celebrating 20 years together: Agoda’s partners share their birthday wishes
Celebrating 20 years together: Agoda’s ...
Events
We're so touched to share this special video filled with heartwarming birthday wishes from our amazing partners. A huge thank you to every partner featured, you're a core part of the Agoda story!
We're so touched to share this special video filled with heartwarming birthday wishes from our amazi ...
22-5월-2025
웨비나: Agoda(VN)와 함께 성장 기회를 열어보세요
웨비나: Agoda(VN)와 함께 성장 기회 ...
웹세미나
Agoda와 함께 귀중한 통찰력을 얻고, 호텔 운영을 최적화하기 위한 효과적인 전략을 구현하고, 성장 기회를 발견하세요.
Agoda와 함께 귀중한 통찰력을 얻고, 호텔 운영을 최적화하기 위한 효과적인 ...
28-4월-2025
웨비나: Agoda(VN)와 함께 성장 기회를 열어보세요
웨비나: Agoda(VN)와 함께 성장 기회 ...
웹세미나
Agoda와 함께 귀중한 통찰력을 얻고, 호텔 운영을 최적화하기 위한 효과적인 전략을 구현하고, 성장 기회를 발견하세요.
Agoda와 함께 귀중한 통찰력을 얻고, 호텔 운영을 최적화하기 위한 효과적인 ...
26-3월-2025
웨비나: Agoda(VN)와 함께 귀하의 숙박 시설 설정 및 관리를 완벽하게 만드세요
웨비나: Agoda(VN)와 함께 귀하의 숙 ...
웹세미나
YCS의 최신 기능과 특징, 부동산 설정 방법, 고객과 소통하는 가장 좋은 방법에 대한 업데이트입니다.
YCS의 최신 기능과 특징, 부동산 설정 방법, 고객과 소통하는 가장 좋은 방법 ...
12-3월-2025
Livestream – Events/Webinars (Join our livestreams to gain valuable insights)
Livestream – Events/Webinars (Join our live ...
Events
We’re excited to announce a series of exclusive livestream
events designed to help you stay ahead in the market.
We’re excited to announce a series of exclusive livestream
events designed to help you stay ahead ...
6-2월-2025
YCS 마스터링: 숙소의 잠재력을 극대화하고 효율성을 높여보세요
YCS 마스터링: 숙소의 잠재력을 극 ...
웹세미나
YCS를 통해 숙소 효율성을 높이세요: 숙소의 잠재력을 극대화하고 효율성을 높여보세요. | '데이터 분석' 및 '기회 요인 센터' 탭에서 제공되는 정보에 대해 알아보세요. | YCS 전문가와의 실시간 Q&A 세션에 참여해 보세요.
YCS를 통해 숙소 효율성을 높이세요: 숙소의 잠재력을 극대화하고 효율성을 ...
11-9월-2024
최신 시장 및 여행 트렌드를 알아보세요
최신 시장 및 여행 트렌드를 알아 ...
웹세미나
경쟁자보다 앞서 나가려면 시장 동향을 파악하세요. 최신 시장 동향과 여행자 행동을 확인해 보세요 | 숙소 성과 최적화를 위한 조언을 만나보세요 |
업계 전문가와의 실시간 Q&A 세션
Navigating the Future of Travel Marketing: A Recap of Agoda Agency Day 2023 in Thailand2024-01-182024-05-09https://partnerhub.agoda.com/wp-content/uploads/2023/12/partnerhub-logo.svgAgoda Partner Hubhttps://partnerhub.agoda.com/wp-content/uploads/2024/01/group-6319.png200px200px
*Please note that you need to log in to YCS first to perform this action
This site uses cookies to offer you a better browsing experience and understand how you interact with our Site. Find out more on how we use cookies and how you can change your settings here Cookie Policy.