Customer Research

Travel optimism is back for Indian’s in 2022, after months of start-stop travel restrictions Indians are keen to pack their bags and take off, according to digital travel platform Agoda’s [...]

Indonesians are prioritizing experiences, such as cooking workshops and heritage tours, as part of their hotel packages, and they are most likely among the region to cite it as a must-have.

Vietnamese are optimistic for tourism to take off again according to Agoda’s Return to Travel/Welcome Back to Travel survey released today with 60% of the public anticipating restriction-free [...]

After enduring the world’s longest lockdown patiently, Filipinos are optimistic to get back to traveling again according to Agoda’s recent travel sentiment survey, with nearly half of the public [...]

Digital travel platform Agoda looks into Thailand’s most booked destinations over the past two years, (year-end June 2020 compared to year-end June 2021), and while Agoda’s booking data still [...]

In the past year, as domestic tourism dominated the travel agendas, Korean travelers got more adventurous, with more off-the-beaten track and nature focused travel destinations skipping into the [...]

After the last year of spending summer vacations and the holiday seasons at home, many Israelis are planning a vacation for the upcoming September holidays.

Experiences such as themed stays as part of hotel packages, and trips where the hotel is the destination itself, are part of the latest travel trends according to Agoda’s ‘Travel in 2021’ survey [...]

Australians and New Zealanders reputation as keen travellers was reinforced as Agoda’s search data reveals an 850% increase in searches by Australians looking for accommodation in New Zealand, [...]

2021 is going to be a year focusing on loved ones and making a difference. As we usher in 2021, one in three people are most looking forward to spending more quality time with loved ones this year.