本文将向您介绍Agoda的促销活动以及如何叠加促销活动。

什么是促销活动?

促销活动是一系列营销计划,旨在通过提高曝光度来提升订单量。促销活动包括在Agoda上有策略地排名或进行广告营销,为客人提供特别优惠或折扣,以及其他营销活动。

促销活动的类别

Agoda提供多种类别的促销活动,您可以使用我们灵活的促销工具吸引更多受众,在旅游旺季提供更具竞争力的定价,或参与我们的特别活动来宣传您的住宿。共有3种促销活动类别供您选择:

  1. 季节性促销在特定活动或节假日期间向旅客提供的促销活动。
  2. 常规促销活动可根据您的需求个性化定制的促销活动。
  3. 定向促销活动针对特定旅客群体的促销活动,共有5个子类别:产品类、会员类、地区类、平台类、Beds Network。

以下是YCS上可用的促销活动一览表:

如何叠加促销活动

不同类别的促销活动可叠加使用(详情如下),以帮助您提供更有竞争力的价格,收获更多订单。具体可否叠加取决于促销活动的规定,以及客人是否有资格参与该促销活动。

  • 季节性促销:

季节性促销活动可以和常规促销活动及/或定向促销活动叠加使用。如果您启用了超过1个季节性促销活动,那么请您注意,这些活动互相之间不能叠加使用,客人每次只能应用其中一个季节性促销活动。示例:如果您设置了“新年特卖”和“超值星期三”两项促销活动,且客人同时符合参与这两项活动的要求,则系统只会为客人应用二者中优惠力度最大的促销活动。

 

  • 常规促销活动:

常规促销活动可以与季节性和/或定向促销活动叠加使用。如果您启用了多项常规促销活动,这些促销活动互相之间可以叠加使用。示例:如果客人同时满足享受“早鸟优惠”和“长住优惠”的条件,则显示的折扣将为两种促销活动相叠加的结果。

  • 定向促销活动:
    定向促销活动可以与季节性和/或常规促销活动叠加使用。如果您启用了超过1个定向促销活动,那么请您注意,只有来自不同子类别的促销活动才能互相叠加使用。定向促销活动的子类别包括:产品类、会员类、地区类、平台类、Beds Network。设置定向促销活动时,点击叠加详情,即可查看促销活动的类别,还可查看与其他已启用的定向促销活动叠加时可提供的折扣上限。叠加详情中显示的计算过程仅针对定向促销活动的子类别,不会包括您已启用的季节性促销活动和常规促销活动。

在促销活动的条款与条件允许时,所有3种类别的促销活动均可跨类别互相叠加。请看下方的促销活动叠加示例:

联系我们

仍需其他帮助?点击YCS的“帮助”按钮或通过其他方式联系我们。

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