Company: Fortune Hotel Group is a hotel group, consisting of 10 properties, located in Thailand.
Challenge: Fortune Hotel Group had been impacted by travel restrictions due to COVID-19 pandemic. To overcome this challenge, the Fortune Hotel Group focused on increasing their presence in the market.
Solutions:
– Use Agoda Media Solutions as a content marketing and media partner to promote the Fortune Hotel Group.
– Using Agoda Media Solutions’ 1st party proprietary data/ Travel Trends, helped achieve optimal campaign engagement and effective display for Fortune Hotel Group’s banners to targeted audiences, ensuring maximum engagement levels.
Results:
55k impressions were delivered to their media banners with 100% successfully served.
X4.5 Return on Ad Spend were generated by these banners for Fortune Hotel Group with 10 properties participating.
0.23% Click-Through-Rate onto their Agoda Hotel Page.
Average of 78% increase for demand uplift during the campaign.
If you’d like to boost your visibility and engagement with Agoda Media Solutions, contact us: ams@agoda.com!
